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Friday, 11 February 2011

Info Post
I am not happy that my prediction about Borders seems to be coming true. No one who lives by books is happy to see any bookstore close its doors.

At the same time, I do not subscribe to the theory that ebooks are putting Borders out of business. Robert McCrum believes that Borders is falling victim to “internal mismanagement.” Bob Warfield suggests that the store “got greedy and quit serving the customer.”

I wonder if the reasons don’t lie elsewhere. In Houston, I lived two minutes from a Borders store. And though I held a Borders card loaded with plenty of Borders Bucks, I rarely went there—even after a long day of writing when I needed to flex my tired Sitzfleisch. (I preferred to wander the aisles of Lowes.) I found that I had less and less patience for the pretentiousness of the store with its hip and up-to-the-minute Staff Recommendations, its placards inviting me to another reading by a local mediocrity, its tables piled with the latest variety of multiculturalism to take literary form, its easy chairs strategically located where a slumping shopper could hold aloft his copy of David Mitchell or William T. Vollman so that I could be sure to admire his taste and judgment, its library desks occupied by high-school kids whispering and texting when they were supposed to be cramming for the SAT.

Inevitably, someone would be sitting in front of the shelves where I wanted to look for a book. Now, I am physically unable to ask someone to move aside when he can see for himself that he is blocking another person’s way. Besides, when I would finally circle back to the shelf after half an hour of lurking elsewhere, the book for which I was searching was never to be found. Borders carried plenty of books that were getting the buzz, but of those that had stood the test of time, not so many. If you needed a specific title by George Eliot or Joseph Conrad, and if you wanted something better than a Signet or Bantam, you were wasting your time.

Borders tried hard to look like a salon, not a bookstore. Whenever I would climb upstairs where Literature was located, I would be struck by the open space with its loosely arranged furniture. I could not help imagining the shelves that were lost to reading nooks and gathering spots (to say nothing of the vast expanses handed over to the coffee shop and musical recording sections). After a while, I felt strange and out of place, even unwelcome, in the store. The accidental discovery was unlikely to occur there, unless I stopped reading the book pages or listening to literary gossip, and the comprehensive plunge into an unfamiliar sub-world of books was impossible, because (except for popular and “literary” fiction) the sections of the store got smaller and smaller every year. My private test for a bookstore is the size of its philosophy section. At Borders, philosophy was lucky to get two short shelves. Even then, most of the titles would be by Derrida and Foucault.

I will not be happy to see Borders go, even though I have not been a regular Borders customer for several years now. But its demise will say nothing whatever about the book trade, except perhaps that a bookstore ought to sell books and not a book-furnished pastime.

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